East End Market

What Is East End Market?

Showcasing small businesses and allowing entrepreneurs to flourish is something Orlando knows best. 76% of companies in Orlando are small businesses and with places like East End Market, these shops get the exposure they need to continue thriving!

East End is located in the Audubon Park Garden District of Orlando and houses 13 diverse businesses that range from artisan cheese, coffee, sweets and treats, (this was and still is the first home to Gideons Bakehouse!) ramen, even clothing and plants. Running Sunday errands will never be the same once you incorporate this spot into your routine!

Let’s talk food. Every restaurant is worth trying, excellent food and friendly, fast service is expected no matter where you go here..but I’d like to put the spotlight on a few of my favorites.

Hinkley’s Fancy Meats

Starting with Hinkley’s Fancy Meats! Let this review from the NY Times make the first impression: “Amazingly flavorful, deeply smoky, with tastes from the American south and from France”. Hinkley’s goal has always been to support local farms, serve quality food, and ethically source their meats. That’s what I’m talking about! They’ve got every kind of sammie like the classic Cuban, steak & cheese, pastrami, and even more rare meat combos like the elk meatball and wagyu beef cheek! They also have an extensive list of craft beers to pair with your meal, so don’t forget to bring your squad in for lunch!

Porch Therapy

Did you know that plants bring feelings of vitality and significantly improve your state of mind? Yes, plants make you happy! So go find your new favorites at Porch Therapy, another absolutely adorable and super easy way to get started in your green thumbery! They have everything from easy to manage succulents all the way to monstera deliciosa, the more dramatic yet resilient class of plant. This shop also promotes local artists by offering home and garden items that are locally sourced or completely re-purposed! That’s you helping you, by helping others. More than worth it!

Boba, Donuts, and Coffee

With all the excitement of reading about just a couple of nooks and crannies of East End, nothing compares to showing up and showing out! Stop in for some boba tea and japanese donuts from Dochi, or grab a coffee from Lineage and start your day off right by the community garden on site! The set ups here can be deceiving, mostly because of their small sizes, but these are award winning, nationally recognized businesses that have more than earned their credit!

Founder John Rife

Founder/Owner of EEM, John Rife, is a lifelong advocate for small businesses and local entrepreneurs and has taken action time and time again to show our community how success is never unattainable. He’s active not only with the food hub but he also founded the Winter Park Harvest Festival, which brings in thousands of patrons a year to discover their new local spots, to educate themselves on urban farming/ethical sourcing, and to celebrate the start up community, an admirable stride taken to invoke opportunity for exposure!

So, what will you check out first at East End?

Open from Mon – Thurs: 8am – 7pm

Fri – Sat: 8am – 9pm

Sun: 8am – 6pm